Creative brief
New brief received
Your new brief has been received and is now pending review by the Creative team.
Brief summary
Client name
Project name
Event name
Start date
Client submission date
Attachments
Estimated budget range
Environment
Revision comments
2D deliverables
3D deliverables
What happens next
1
The Creative Director will review your brief within 1–2 business days.
2
You'll receive an approval or revision request by email with any comments.
3
Once approved, the Creative team will be assigned and briefed with dates confirmed.
01 Submission info
Client service *
Additional CS / event director (optional, copied on all emails)
Select existing client (optional, fills in the client name and About the client)
Select existing project *
Picking one fills in the client and project name.
Client's brief / RFP / PPT
⇧ Click to attach the client's own file
02 Revision comments
Attachments (optional, reference files, markups, client feedback documents)
⇧ Click or drag to attach files
Up to 25 MB
Images, PDFs, documents, markups, any format
03 Original brief details Write any changes in the comments
02 About the client

Filled in from this client's last brief, when there is one.

03 Project details
Project type *
Stand details
Open sides
Levels
Exhibitor manual
⇧ Click to attach file

Hall and stand number go in "Exact spot" under Venue.

Occasion
Occasion guidelines
⇧ Click to attach file
Copied from Project name. Change it if the official name is different.
Theme
Date status
Event time
NameDateVenueAttendance

Put the main day in Start date, Venue and Expected attendance. Add the other days or venues here.

Venue status
Target audience *
Languages required *
Which language leads?
Environment *
Ground
Seating arrangement
Venue files (floor plan, CAD, photos)
⇧ Click to attach file
Site visit
04 On the day
What happens on the day
Or attach itRun of show
⇧ Click to attach file
VIP & protocol
VIPs attending?
Highest level
VIP needs

Ticking VIP majlis also ticks Majlis in 3D.

05 Project look & feel
Brand guidelines
⇧ Click to attach file
Status
Client digital platforms
Desired tone & feeling *
Previous projects
This project is
Did we do the last one?
Compared with last time
Files from last time
⇧ Click to attach file
Creative references *
⇧ Click or drag to attach reference images
Up to 25 MB
06 2D deliverables
Theme / KV options
Certificate format

List the items in Giveaways notes (section 08).

07 3D deliverables
Concept options
Screen

Speeches, panel and awards: tick them in On the day.

PhotosItem photos
⇧ Click to attach file
08 Activation, workshop, furniture, F&B & giveaways
Activation ideas
F&B / catering
Activation references
⇧ Click to attach file
Workshop references
⇧ Click to attach file
Furniture references
⇧ Click to attach file
Giveaways references
⇧ Click to attach file
09 Estimated budget range
Budget range *
Still to come from client

Some are ticked for you from the To follow and status choices above.

Some are ticked for you from the To follow ticks above.

Client expects to receive
Pre-submission checklist